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Mobile video the next step for programmatic marketing, says Google exec - Mobile Commerce Daily


NEW YORK ? Programmatic video had a big year, but the next stop will see it take a mobile-first focus said an executive from Google in a panel hosted by The Drum.

NEW YORK ? A panel of experts in artificial intelligence discussed the technology?s future and if the current hot commodity has lasting power in the long term.

NEW YORK ? A panel at ad:tech New York 2016 consisting of five executives representing influential companies in the Internet of things discussed the state and future of a technology that is marketing's most nascent development.