ARCHIVES: This is legacy content from before Marketing Dive acquired Mobile Marketer in early 2017. Some information, such as publication dates, may not have migrated over. Check out the new Marketing Dive site for the latest marketing news.

Consumers have spoken, banks need to offer multiple channels, especially mobile - Mobile Commerce Daily


Mobile has disrupted many industries, providing new ways of interaction and a seamless transition between online and offline, but perhaps no area needs mobile to connect its various parts as much as banking

Regal Cinemas is giving its customers a reason to celebrate this holiday season with holiday classics every weekend along with a call to action to download the theater?s mobile application.

Sites that load one-half second slower than average can suffer from 10pc decrease in conversions: report
Despite all of the deals and promotions proffered by retailers this Black Friday, a new report from Dynatrace claims that many of their online channels suffer from bloated edifices that slow down performance, especially in their mobile offerings.