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Starbucks expands abroad, brings mobile gifting to WeChat - Mobile Commerce Daily


Starbucks is expanding its mobile commerce platform to include integration with the massively popular WeChat mobile application in a partnership with Tencent.

Consumer technology adoption is no longer an issue for ecommerce retailers, but public concern about cybersecurity may evince a disparity in progress for online outlets, according to a new report from Oliver Wyman.

AMC Theaters is partnering with mobile ticketing application Atom to bring a bit of fast food flavor to its movie experience with the option to pre-purchase concessions through the app and skip the line to pick it up.