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Mobile Commerce Daily - JCPenney unwraps holiday-themed WAP site to drive shoppers in-store

The dos and don’ts of holiday mobile marketing: Ex

JCPenney's holiday marketing from last year

Read Mobile Commerce Daily to feed your need for mobile commerce and retail news. See what's featured in today's edition.

JCPenney unwraps holiday-themed WAP site to drive shoppers in-store
Retail giant J. C. Penney Company Inc. has launched a holiday-themed mobile Web site to promote its post-Thanksgiving and post-Christmas sales.
Please click here to read the entire story on Mobile Commerce Daily

Toys“R”Us makes ambitious play for mobile commerce
Toys”R”Us Inc. is ramping up its mobile shopping capabilities with a new mobile Web site and two applications.
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Texas’ Frost Bank starts mobile services
Frost Bank, a financial institution in Texas, has launched Frost Mobile, a new banking service for consumers.
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Amazon top mobile retail Web site: Gomez
Gomez found that between Nov. 1-15 the average response time for 14 mobile retail sites was 4.73 seconds and that the sites were available on average 98.74 percent of the time.
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Test-planning template for holiday mobile marketing
If ecommerce is not doing so hot, how are you going to make the difference in mobile commerce, a sector that is still finding its footing?
Please click here to read the entire story on Mobile Commerce Daily

Webinar: Mobile Marketing in 2010: Up, Down or Flat?
Register now to hear experts discuss mobile marketing opportunities and challenges that marketers face next year. Panelists from HP, Weather Channel, Draftfcb, Interactive Advertising Bureau and sponsor HipCricket.
Please click here to read the entire story on Mobile Commerce Daily

 
Related content: Commerce, Mobile Commerce Daily, JCPenney, Toys R Us, Frost Bank, Amazon, mobile commerce, mobile retail, mobile marketing, mobile

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