Carrabba’s Italian Grill SMS program sees 68 percent redemption rate - Mobile Commerce Daily
By Staff reports
June 16, 2010

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Carrabba’s Italian Grill SMS program sees 68 percent redemption rate
Carrabba’s Italian Grill tested an SMS program in the Orlando market that resulted in a 68 percent redemption rate on offers pushed out to 627 consumers.
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Carnival Cruise Lines taps mobile to push shopping deals to guests at ports of call
PPI Group, which operates Port Shopping Programs for Carnival Cruise Lines and Holland America Line, is using mobile to push real-time content to guests in their ports of call.
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ShopNBC recognized for mobile commerce excellence by Acquity Group
Multichannel retail giant ShopNBC’s mobile commerce platform has been recognized by Acquity Group for overall “Best-in-Class” in its mobile efforts.
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Green Mill Restaurants tap mobile to engage customers before, during, after transactions
Midwest restaurant franchise Green Mill Restaurants is using mobile for its marketing, commerce and CRM initiatives.
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Inviting opinion pieces on mobile commerce
Mobile Commerce Daily is inviting opinion pieces on mobile commerce issues that affect retailers and marketers as they encourage shopping and transacting via mobile.
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