Commerce
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Hearst partners with ShopText to let readers shop via mobile
April 30, 2008
Hearst Magazines Digital Media partnered with ShopText to deliver text messaging services to its magazine audience.
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CinemaNow goes mobile
April 30, 2008
CinemaNow and uVuMobile will offer a WAP site that lets consumers preview movie trailers and download full-length movies to compatible electronic devices directly from mobile phones.
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McDonald’s uses mobile coupons for new product
April 10, 2008
Fast food giant McDonald’s Corp. is using mobile coupons in parts of the western United States timed with the launch of its new iced coffee beverage.
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Clear Channel Radio opens mobile content stores
March 25, 2008
Clear Channel Radio confirmed a deal with Thumbplay Inc. to debut customized mobile content stores across more than 650 of its local music stations’ Web sites.
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AT&T targets retail with Webalo’s Mobile Dashboard
March 14, 2008
AT&T will offer Webalo Inc.’s Mobile Dashboard service to target professionals in the retail business.
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Review2Buy, Wine Review Online partner – drink up!
March 7, 2008
Review2Buy Inc. has partnered with Wine Review Online to bring mobile phone users wine reviews and recommendations as well as local and online price comparisons at the point of purchase.
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ShopText targets magazine brands for text-to-buy
March 3, 2008
Top magazine brands such as CosmoGirl, Maxim, Lucky and Allure are using ShopText to let consumers buy products anytime from any media using a simple text message.
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Priceline eyes mid-trip market with mobile
March 3, 2008
Priceline.com Inc., once the poster child of the Internet, extended its brand into mobile, offering yet another way to shop for discount travel.
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Mobile coupons work for Subway franchisees
February 27, 2008
The Subway franchisees for the Buffalo, NY, area are recording a redemption rate of 5 percent to 6 percent for mobile coupons. Compare that with the typical 1 to 3 percent redemption rate for paper coupons.
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Supercuts tests mobile coupons for haircut discounts
February 22, 2008
Hair salon chain Supercuts is testing mobile coupons in New England to generate traffic to its stores for hair care services.
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Thumbplay to sell Sony BMG music
February 22, 2008
Mobile entertainment content platform Thumbplay Inc. has signed a digital distribution agreement with Sony BMG Music Entertainment in yet another sign of mobile’s importance to record labels.
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Older set gravitating to mobile coupons: Study
February 13, 2008
A new study from Cellfire Inc. claims that mobile coupons are gaining wider acceptance with older people.
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Starbucks bins T-Mobile USA for AT&T Wi-Fi
February 12, 2008
Starbucks Corp. will use the AT&T Wi-Fi service at more than 7,000 company-operated coffee shops nationwide, ditching longtime partner T-Mobile USA.
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ET, A&E tap Thumbplay for mobile storefronts
February 7, 2008
Celebrity show Entertainment Tonight and A&E Television Networks are using Thumbplay’s self-service tools to sell mobile content on their existing Web sites.
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FTC to hold meeting on mobile commerce
February 6, 2008
The Federal Trade Commission will hold a Town Hall meeting to discuss the evolving mobile commerce marketplace and its effect on consumer protection policy.
