Mobile Minutes: Apps, broadband, Globo, local-mobile
The move to mobile apps is bad for Do Not Track
The last few years have seen a heated argument between the advertising industry and privacy advocates over Do Not Track, a technology that allows nternet users to indicate that they wish not to be tracked online. But as users increasingly access the Internet via mobile apps rather than Web browsers, the current generation of Do Not Track technology could become less relevant, according to the Washington Post.
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Expanding mobile broadband coverage reduces economic growth
This very surprising conclusion comes from Businessweek having a look at some recent UN numbers on broadband and telecoms more generally around the world, per Forbes.
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Workers using their own mobile devices propel Globo shares
Globo Plc is the top performer on London?s FTSE AIM 100 Index this year as a surge in people bringing their own mobile phones to work increases demand for its software in markets from Asia to Latin America, Bloomberg reports.
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Here's why local-mobile marketing is exploding
Location-based mobile marketing promises the sky: high conversion rates, surgical targeting, and rich consumer profiles, according to Business Insider.
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