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Mobile Minutes: Sidecar, Yahoo, Oral-B, Google

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Hate Uber? Sidecar wants to be your friendlier alternative
Ride-sharing app Sidecar has spent its two-year life in the shadow of Uber, whose name has become synonymous with traditional taxi substitutes. Today, though, the service has officially relaunched, with an eye towards getting drivers to compete for customers by offering a personal touch, per The Verge.
Click here to read more on The Verge

Yahoo introduces service for buying mobile ads
Yahoo introduced a new service for companies to buy different forms of mobile advertising, as it seeks to build its clout in two increasingly important parts of the advertising business, The New York Times reports.
Click here to read more on The New York Times

Oral-B will launch a £199 smartphone toothbrush this June
Oral-B will launch a smartphone-connected toothbrush that will offer "personalized advice" to help improve users' brushing technique. The toothbrush will use Bluetooth 4.0 to connect to a smartphone app that can be "programmed with the help of a dentist," Reuters reports, citing a company director, according to The Verge.
Click here to read more on The Verge

New Google WiFi app could automatically log you into Starbucks and other private hotspots
Google is working on a new WiFi app that could take a lot of the drudgery out of accessing wireless hotspots. According to our sources, the search giant has built Android and iOS versions of an app that automatically authenticate and connect to its free hotspots inside Starbucks stores or wherever they are available. Google is currently trialling the Android app at its Mountain View HQ,†per Engadget.
Click here to read more on Engadget

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