Google's lofty mobile payments goals face significant threat from retailers - Mobile Commerce Daily
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Google's lofty mobile payments goals face
significant threat from retailers
Google continues to move away from near-field-communication with a bigger bet
on a cloud-based system that makes mobile payments accessible to more marketers
even though retailers are still skeptical on the Internet giant?s intentions.
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Retailers lose 32pc of shoppers to in-store mobile use: study
Tradedoubler research reveals that when smartphones are used in-store for
product research, consumer shopping habits sway by 61 percent.
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Total Gym drives conversions by tailoring on-site chat for
mobile
Online retailer and infomercial brand Total Gym
Fitness is seeing higher conversions from mobile browsers who interact with
brand representatives via chat on its mobile site.
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Perception of invulnerability leads to highly-strategic
shopping trends: survey
The top 10 percent of affluent consumers have adapted a sense of
invulnerability following the 2008 recession that has affected how they
approach the purchase of luxury goods and services, according to a new survey
conducted by YouGov.
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