Mobile Minutes: China's social commerce; marketing technologists; Huawei smartphones; Pizza Hut's cute cats
August 26, 2014
Why China will lead innovation in social and mobile commerce
Tmall in China
In China, social commerce has taken up a life of its own and become the backbone of e-commerce.
Last week in Boston the first MarTech conference was held to encourage and support the increasingly important,†but still rare professionals ó those who are equally adept at marketing and technology.†
Huawei Technologies Co. may be unknown to many U.S. consumers, but the Chinese company is becoming a threat to Samsung Electronics, the world's biggest smartphone maker.
Itís just possible that the world of advertising has reached a peak it cannot top, thanks to this latest Pizza Hut campaign from Japan.