Mobile Minutes: Hybrid devices surge; Twitter suggests new style; Performance-driven marketing; Tablets for grandma
September 5, 2014
If you thought tablets were the future of personal computing, think again.
Twitter may be looking to move away from its trademark chronological feed towards a more Facebook-style filtered feed, according to comments by the company’s financial chief Anthony Noto.
Entrepreneurs face a twofold marketing conundrum. They need to build their brand, generate leads, convert leads to sales, and inspire customer loyalty like any other business, but they also need to run their company, achieve profitability, scale, and sometimes do much of the marketing themselves.
Tablets may seem easy to use, but the AARP is convinced that older Americans don’t feel that way. So the organization has developed a device just for them.