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Mobile Minutes: Mondelez?s new recipe; Google embraces machine learning; Yahoo?s NFL stream; AOL closes Millennial deal

Mondelez International Inc. is changing its marketing recipe. For decades advertisers have relied heavily on television commercials to sell their products to the masses. ?
Read more on The Wall Street Journal

When Google-parent Alphabet Inc. reported eye-popping earnings last week its executives couldn?t stop talking up the company?s investments in machine learning and artificial intelligence. For any other company that would be a wonky distraction from its core business. ?
Read more on Bloomberg

Broadcast the NFL and viewers will come -- to their smartphones, tablets and computers as well as their TVs. Yahoo and the National Football League say that more than 15.2 million viewers went online to watch Sunday's livestream of the game between the Buffalo Bills and the Jacksonville Jaguars from London's Wembley Stadium.

Millennial Media disappeared from the New York Stock Exchange on Friday after a majority of its stockholders tendered their shares to AOL, closing its $248 million acquisition of the Baltimore mobile advertising technology company.?
Read more on The Baltimore Sun