ARCHIVES: This is legacy content from before Marketing Dive acquired Mobile Marketer in early 2017. Some information, such as publication dates, may not have migrated over. Check out the new Marketing Dive site for the latest marketing news.

Mobile Minutes: Facebook's live video; PayPal opens Venmo; T-Mobile's video streaming; Shazam distributes songs

Facebook opens live video to U.S. Apple app users
Thursday, Facebook said all of the US would now have access--as long as they are using the Facebook app on Apple devices, and that it would roll the feature out to the rest of the world in the "coming weeks."
Read more on USA Today

PayPal opens Venmo to businesses but don't expect it to be a cash cow, yet
Wednesday?s announcement that Venmo will let some users pay within two apps: Munchery, a food delivery service, and Gametime, a mobile tickets vendor, is a better indicator of PayPal?s future than its present.
Read more on Forbes

T-Mobile adds Amazon Prime Video, Univision Now to Binge On
On Thursday, the carrier announced that it added Amazon Prime Video, Fox News, Univision Now and the WWE Network to its Binge On service. This means that any videos T-Mobile customers watch from those providers over their mobile device don't count against their monthly data allowance.
Read more on CNET

Shazam tests new waters: distributing songs
Until now, music fans mostly have used the Shazam app to identify unfamiliar songs playing on the radio, at the gym or in a bar. Now they can find music on the app that?s not playing anywhere.
Read more on Wall Street Journal