ARCHIVES: This is legacy content from before Marketing Dive acquired Mobile Marketer in early 2017. Some information, such as publication dates, may not have migrated over. Check out the new Marketing Dive site for the latest marketing news.

Mobile Minutes: Replacing the iPhone; App spending; IBM?s AI group; Facebook simplifies video captioning

In a note to clients Monday night, Piper Jaffrey analyst Gene Munster laid out a provocative theory about what Apple?s growing cadre of virtual reality and augmented reality experts might be up to.

Worldwide mobile application store revenue is set to reach $101 billion in five years as smartphones become cheaper and data plans more accessible, drawing in people in developing countries, according to data provider App Annie.

The head of International Business Machines Corp.?s newly formed Cognitive Business Solutions group left the company after just months on the job.

Ads will soon become a lot easier for consumers to absorb and brands to create on Facebook. The social network is now adding automatic captioning to video ads, if the advertiser so chooses, without them having to submit the words or put them into the ad themselves.
Read more on International Business Times