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Correction: Lighthouse List Co. opens division for SMS/email list management

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Lighthouse List Company has formed a new division to manage SMS and email lists as part of its multichannel focus, and not American List Company, as mentioned yesterday (see story). Apologies.

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Editor in Chief Mickey Alam Khan covers advertising agencies, associations, research, and column submissions. Reach him at mickey@mobilemarketer.com.

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Related content: Database/CRM, Lighthouse List Company, AmeriBase, SMS, Steve McFadden, lists, mobile marketing, mobile

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