Gaming
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Gameloft to release mobile games for NBA
May 16, 2008
Gameloft has signed an agreement with the National Basketball Association to create and publish a couple of games for mobile phones.
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PepsiCo launches branded mobile widget for Mountain Dew
May 15, 2008
PepsiCo Inc. today launches a branded mobile widget for its Mountain Dew soft drink, bringing back a ’50s icon as a key attraction for its target audience of active consumers.
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Sega launches free ad-supported mobile games
May 14, 2008
Sega of America Inc. finally joins other leading game publishers with the debut of free mobile games supported by advertising.
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Cellufun debuts virtual mobile mall
May 13, 2008
Cellufun Inc. has launched CelluMall, a mobile social gaming community with virtual mall stores that are a cross between Yahoo Games, Pogo and Second Life on the Internet.
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Marvel releases mobile game, content for Iron Man movie
May 1, 2008
Comic book publisher Marvel Entertainment Inc. has launched a mobile game and personalized content for “Iron Man” to coincide with the movie’s May 2 release.
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Burger King launches first mobile game
April 22, 2008
Burger King Corp. has launched its first mobile game as part of an effort to reach out to its target audience.
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Nokia launches mobile games contest for developers
April 10, 2008
Handset maker Nokia is targeting developers with a new Mobile Games Innovation Challenge that was launched worldwide yesterday.
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Sega Mobile cautious on mobile in-game ads
April 9, 2008
With all of the recent buzz on in-game advertising on mobile, one would think that a game giant like Sega would embrace the opportunity.
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Nokia pushes into mobile games with N-Gage launch
April 8, 2008
Handset maker Nokia has launched its mobile games service in a worldwide effort to capture share in one of the fastest growing mobile segments.
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European mobile game ad serving company to play in U.S.
April 8, 2008
Scandinavian mobile company Didmo has brought its ad-based mobile content platform to the United States, Britain, Germany and Spain.
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I-play wins license for Deal or No Deal mobile game
March 28, 2008
Oberon Media’s I-play mobile publishing division has won the license to develop, publish and distribute a mobile game based on NBC’s game show, Deal or No Deal.
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DreamWorks to create Madagascar mobile game
March 25, 2008
Glu Mobile Inc. has signed a deal with DreamWorks Animation SKG Inc. to develop and publish a mobile game for new movie release, “Madagascar: Escape 2 Africa.”
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MoConDi signs ad-supported mobile content deal with Greystripe
March 24, 2008
MoConDi has entered into a partnership with Greystripe to make more than 800 mobile games available free to members of the MoConDi-run MeYou Community.
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CBS, Gameloft use real phone calls for CSI mobile game
March 21, 2008
Gameloft has released "CSI: Crime Scene Investigation - The Mobile Game," based on the CBS TV series and in line with a growing trend to extend popular programs on mobile.
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NBC, LimeLife to launch Law & Order mobile game
March 12, 2008
NBC Universal and LimeLife Inc. are debuting a mobile game entitled “Law & Order: Celebrity Betrayal” based on NBC’s long-running crime drama.
