Gaming
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Zynga’s social gaming platform launches for the iPhone
November 18, 2008
Social gaming network Zynga has launched Live Poker for the Apple iPhone.
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Apple iPhone changes mobile gamer demographic: Greystripe
October 20, 2008
In mobile games and in all advertising platforms, metrics are the key to success as advertisers need access to key advertising and engagement data.
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Cellufun launches ad-supported Halloween games
October 15, 2008
Cellufun has announced a suite of free ad-supported Halloween-themed games to engage its current users and give its advertisers more opportunities in terms of marketing.
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GameFly goes mobile
October 7, 2008
GameFly, an online video game rental service, has launched GameFly Mobile, powered by Usablenet.
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Alltel Wireless announces RealArcade Mobile Laptop Giveaway
September 29, 2008
Carrier Alltel Wireless and digital entertainment services company RealNetworks Inc. have launched the RealArcade Mobile Laptop Giveaway.
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Visa uses mobile to educate teens on financial planning
September 18, 2008
Visa Inc. and Illinois Treasurer Alexi Giannoulias have launched a multichannel effort that includes mobile to improve the money management skills of high school students.
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NBC Universal to provide ad-supported mobile games
September 16, 2008
Media giant NBC Universal will add Greystripe’s entire catalogue of ad-supported mobile games to NBCU’s mobile Web properties.
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EA Mobile launches next of several iPhone games
September 9, 2008
Electronic Arts Inc.’s EA Mobile has announced that Spore Origins will be available later this month, the next of a series of mobile games the company will release for the iPhone and iPod touch.
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Vollee’s Second Life brings PC experience to mobile
September 5, 2008
Vollee’s mobile open beta application for Second Life has been downloaded by consumers in more than 98 countries, across more than 253 carrier networks for 70 supported handset models.
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CollegeHumor.com debuts ad-supported mobile games
August 19, 2008
Quattro Wireless has partnered with Greystripe to provide online gaming and in-game advertising across select publisher sites, starting with CollegeHumor.com.
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Handmark launches first Arcade-style game for iPhone
August 13, 2008
Mobile Media producer Handmark has launched GTS World Racing for iPhone and iPod touch.
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Catch 21 goes mobile
July 22, 2008
Television game network GSN and Cellufun, an ad-supported mobile games community, partnered to bring Catch 21 to mobile.
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Guitar Hero III: Backstage Pass available on mobile devices
July 21, 2008
Games and applications developer Hands-On Mobile and Activision Publishing have launched Guitar Hero III: Backstage Pass for mobile phones.
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Greystripe broadens advertisers' distribution
July 17, 2008
Mobile idle screen marketer Celltick partnered with Greystripe to distribute ad-supported games for mobile devices through Celltick's LiveScreen Media platform.
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Handmark, Namco partner on Pac-Man Fever for BlackBerry
July 15, 2008
Namco Networks and mobile media provider Handmark have launched “Pac-Man Fever” for BlackBerry.
