Media
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Washington Post Media segments polling industry news with mobile app
May 15, 2013
The Washington Post Media’s Capital Insight group has launched a mobile application that bundles news from the polling industry to let consumers quickly access content.
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Time Inc. exec: Mobile is about content, context and creative
May 10, 2013
NEW YORK – A Time Inc. executive at the 2013 MMA Forum said that mobile’s opportunity for the publisher revolves around creating great contextually-relevant content and finding new advertising opportunities with creative.
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USA Today targets theater fans through dedicated app
May 2, 2013
USA Today has rolled out a mobile application for the upcoming Tony Awards that lets theater fans stay up-to-date with news and buy show tickets.
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Condé Nast exec: Delivering same ad across multiple platforms misses the point
April 15, 2013
NEW YORK – A Condé Nast executive at the 2013 IAB Mobile Marketplace last week said that as publishers get a better grasp on how to find users across multiple mediums, marketers need to deliver platform-specific advertising.
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Publishers remain split on native versus app debate: ad:tech speaker
April 11, 2013
SAN FRANCISCO – An MIT Technology Review executive at the ad:tech San Francisco 2013 conference said that publishers still face ongoing challenges when it comes to developing mobile applications for smartphones and tablets.
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Canadian publishers eye Windows 8 to bolster reader engagement
April 5, 2013
Ten Canadian publishers including The Toronto Star and Elle Canada have rolled out Windows 8 applications to interact with readers via their smartphones and tablets.
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Esquire taps voice-recognition to bring lifestyle content to life
April 1, 2013
Hearst Corp.'s Esquire magazine has rolled out a mobile application that uses a reader’s voice and an interactive question-and-answer session to serve up personalized content.
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New York magazine drives readership, revenue via iPad subscription app
March 29, 2013
New York magazine has rolled out an iPad application that includes complete versions of its weekly publication, as well as a live stream of new content from its network of Web sites.
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Washington Post blends online and print content with interactive iPad app
March 27, 2013
The Washington Post has revamped its flagship iPad application to include digital replicas of print content in addition to Web articles.
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Mobile Web monthly unique visitors grow 45pc year-over-year: Guardian
March 22, 2013
British publisher Guardian News and Media’s mobile traffic reached an all-time high in February, due in large part to the launch of a responsive site late last year.
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Answers.com brings interactive features to mobile site
March 20, 2013
Online destination Answers.com has launched a mobile site that lets users swipe their finger across smartphones and tablets to reveal answers to search queries.
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New York's Daily News digs into location for news personalization
March 12, 2013
New York's Daily News has launched a new mobile application that ties its content with location to make news reading more contextually-relevant.
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Huffington Post streamlines reading experience with enhanced Android app
March 7, 2013
The Huffington Post has revamped its Android application with a design that emphasizes speed for quick news reading.
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Huffington Post sparks reader conversation with refreshed iPad app
February 21, 2013
The Huffington Post has unveiled a new version of its iPad application that plays up visuals and social media to create a customized reading experience.
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Real Simple marries mobile and print via image recognition
February 20, 2013
Time Inc.’s Real Simple is placing mobile at the center of a recurring front-of-book section that uses image recognition to bring static pages to life.






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