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• The Weather Channel takes second place: 2010 Mobile Publisher of the Year

  October 21, 2010

  The Weather Channel has placed second in Mobile Marketer’s Mobile Publisher of the Year awards.

• New York Times takes third place: 2010 Mobile Publisher of the Year

  October 20, 2010

  The New York Times has placed third in Mobile Marketer’s Mobile Publisher of the Year awards.

• Allure bar code campaign is largest to-date with 444,572 scans

  October 20, 2010

  Allure’s use of Microsoft Tags as an entry point into the magazine’s annual “Free Stuff” giveaways resulted in 444,572 scans, making it the largest mobile bar code campaign to-date.

• Conde Nast takes fourth place: 2010 Mobile Publisher of the Year

  October 19, 2010

  Advance Publications’ Conde Nast Publications has placed fourth in Mobile Marketer’s Mobile Publisher of the Year awards.

• The Knot iPad app to forego revenue to ensure user experience

  October 19, 2010

  The Knot has extended its magazine to the iPad, offering brides-to-be additional content for planning their wedding such as videos, social media and chat.

• CNN takes fifth place: 2010 Mobile Publisher of the Year

  October 18, 2010

  Time Warner’s CNN has placed fifth in Mobile Marketer’s Mobile Publisher of the Year awards.

• USA Today rolls out open API strategy to encourage app development

  October 18, 2010

  USA Today has made its APIs available via the new USA Today Developer Network where developers can discover content and build new applications for the Web and digital platforms.

• CNN debuts election-themed apps for multiple mobile operating systems

  October 13, 2010

  CNN is placing mobile at the center of its midterm election coverage plans with the launch of free apps for Android, BlackBerry and iPhone and iPod touch.

• WWE Magazine aims to broaden global reach with mobile app

  October 11, 2010

  World Wrestling Entertainment Magazine has taken its content mobile to extend its reach to an untapped audience in regions where it has no print presence.

• Univision debuts 72 local TV, radio mobile sites

  September 28, 2010

  Spanish-language media giant Univision launched 72 new mobile TV and radio sites in 20 top Hispanic markets nationwide.

• Home Visions sponsors Washington Post Football Insider 2010 app

  September 24, 2010

  Home Visions is the official season-long sponsor of The Washington Post’s Post Football Insider 2010 app for Apple’s iPhone.

• TheStreet.com pushes editorial content via mobile site

  September 21, 2010

  TheStreet.com is making its content more navigational on handsets via a new mobile-optimized Web site.

• Nylon magazine offers exclusive content via iPad app

  September 20, 2010

  Nylon magazine has rolled out its September issue to Apple’s iPad with exclusive video interviews and behind-the-scenes footage from photo shoots.

• Sporting News expands digital reach with ad-supported iPad app

  September 9, 2010

  Sporting News Today has expanded its digital distribution strategy with a new ad-supported application for Apple’s iPad.

• Half of ESPN Mobile users do not use PC products: keynote at Mobile Marketing Summit

  September 3, 2010

  NEW YORK – An ESPN executive said that half of the users of the sports network’s SMS alerts, mobile Web site and applications are unique to the mobile medium.

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