Messaging
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New Common Short Codes monitoring service launches
April 4, 2008
Keynote Systems has introduced a new on-demand service to monitor the delivery time of SMS messages sent through Common Short Codes.
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Buzz not necessarily a good thing, says CTIA exhibitor
April 4, 2008
LAS VEGAS – As senior vice president at messaging giant Acision, Oz Eleonora has seen several waves in wireless come and go. He knows a trend from a fad.
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DMA’s Nonprofit Federation tests mobile for fundraising
April 1, 2008
The Direct Marketing Association’s Nonprofit Federation is taking its first stab at raising funds through mobile marketing.
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Skycore debuts RSS-to-MMS publishing tool for content providers
March 28, 2008
Skycore launched an RSS-to-MMS publishing tool for content providers to automatically convert and deliver syndicated RSS feeds directly to mobile subscribers’ messaging inboxes.
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China Mobile apologizes for spreading unsolicited text messages
March 24, 2008
China Mobile apologized to its 200 million subscribers for the spread of unsolicited text messages sent to what seems to be almost half of the country’s mobile phones.
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Diet.com launches “Nutrition on the Go” via mobile
March 18, 2008
Nutritional advice Web site Diet.com debuted a SMS service called “Nutrition on the Go.”
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4Info sends real-time alerts for NCAA Tournament
March 10, 2008
4Info will let college basketball fans sign up for free final score alerts to be delivered at the end of every game of the NCAA Division I Men's Basketball Championship Tournament.
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AOL relaxes licensing rules for building mobile IM apps
March 6, 2008
AOL has launched Open AIM 2.0, giving developers access to the AIM instant messaging network, which now supports third-party chat services and instant messaging applications designed for mobile.
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Cinequest Film Festival taps Mozes for live events
February 29, 2008
Mobile marketing firm Mozes is helping Cinequest Film Festival be more interactive using the mobile phone.
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New Rave Guardian tool lets students communicate with campus security
February 22, 2008
Mobile alert technology company Rave Wireless introduced Rave Guardian, a personal safety tool that lets students use their mobile phone to instantly share location and critical safety information with campus security.
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Sprint plays cupid for Valentines
February 13, 2008
The dating game this Valentine’s Day: The traditional dozen roses and box of chocolates accompanied by a dose of mobile flirting.
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Skycore targets Valentine’s market with MMS
February 7, 2008
Forget the rose. This Valentine’s Day you can send your loved ones multimedia messages with special holiday notes right to their mobile phones.
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SMS ads change voter attitudes to presidential candidates: Survey
February 5, 2008
Mobile entertainment community Limbo ran SMS advertising campaigns for leading Democratic presidential candidates Hillary Clinton and Barack Obama.
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Cellit powers Valentine’s Day event for Museum of Contemporary Art
February 1, 2008
Chicago’s Museum of Contemporary Art is using Cellit LLC's display technology and real-time text-messaging service for the museum’s “Digital Post Office of Love” event.
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Mobile messaging will complement email
February 1, 2008
It is undisputed now that mobile phones are nearly ubiquitous, offering marketers a highly personalized platform for targeting consumers through mobile messaging.
