1. Home
2. >> News
3. >> Messaging

• Email this
• Print

Messaging

• NBA’s Denver Nuggets, NHL’s Colorado Avalanche engage fans with SMS

  March 1, 2010

  Kroenke Sports launched a mobile campaign for the NBA’s Denver Nuggets, the NHL’s Colorado Avalanche and the NLL’s Colorado Mammoth.

• Chicago Auto Show taps mobile to provide interactive experience for attendees

  February 19, 2010

  The Chicago Automobile Trade Association is making mobile a core part of this year’s Chicago Auto Show.

• Children’s Miracle Network relies on SMS to raise money for sick kids

  February 19, 2010

  Children’s Miracle Network is raising money via text for hospitals taking in sick and injured children being evacuated from Haiti, as well as providing medical supplies and personnel on the ground.

• Mobile Health Interventions encourages good health via SMS

  February 18, 2010

  Mobile Health Interventions has launched Health Txts and Custom Txts, a program to help consumers change unhealthy behaviors to sending text messages to encourage self-help goals.

• Sony Music Entertainment, Portland Trail Blazers, LA Philharmonic tap Mozes for mobile campaigns

  February 12, 2010

  The NBA’s Portland Trail Blazers, the Los Angeles Philharmonic and Sony Music Entertainment created mobile and social media campaigns with Mozes to reach younger audiences.

• A very mobile Valentine’s Day

  February 12, 2010

  Mogreet and American Greetings Corp. have partnered for MMS ecards and Clickatell estimates that consumers will send 1.15 billion text messages on Valentine’s Day.

• Stowe Mountain Resort rewards loyalists via mobile

  February 11, 2010

  Stowe Mountain Resort is using the mobile channel to reward its loyalists with first-hand mountain news, exclusive offers, contests and event details.

• ChaCha receives more than 1M mobile questions Super Bowl Sunday

  February 9, 2010

  ChaCha, the free answer service, saw more than a million mobile user questions Super Bowl Sunday, proving the power that SMS has in reaching young adults.

• Johnson & Johnson, Pfizer partner with government for SMS health alerts

  February 5, 2010

  The U.S. government partnered with sponsors such as Pfizer and Johnson & Johnson to launch a new public-private partnership for text4baby, a free mobile health service for pregnant women and new moms.

• PA to promote tourism with Groundhog's Day mobile campaign

  January 29, 2010

  More than 15,000 consumers are signed up to receive a text alert from the world’s most famous groundhog, Punxsutawney Phil, in a campaign to promote Pennsylvania tourism.

• Hearst Magazines taps mobile as subscription channel

  January 20, 2010

  Hearst magazine titles such as Marie Claire, Seventeen and Cosmopolitan are using SMS to encourage potential and previous subscribers to subscribe.

• Wachusett resort relies on mobile marketing to reach skiers

  January 19, 2010

  Wachusett Mountain Ski Area is relying on text messaging to build a database of skiers for re-marketing purposes.

• Red Cross SMS appeal for Haiti raises $8M in 2 days

  January 15, 2010

  Mobile giving has reached new heights with consumers donating more than $8 million via their handsets to aid the disaster relief efforts in Haiti.

• Best Buy, Magic Johnson mobile campaign claims 10-15 percent opt-in

  January 15, 2010

  Magic Johnson Enterprises ran a mobile marketing campaign surrounding the 2009 National Minority Supplier Development Council Annual Conference in New Orleans.

• NBA’s NY Knicks drive 3,300 opt-ins via SMS

  January 13, 2010

  More than 3,300 consumers texted in to participate in the NBA’s New York Knicks’ four-week interactive out-of-home media campaign featuring an SMS call-to-action.

previous12345678910111213141516next