Music
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Britney Spears expands brand to mobile with official iPhone app
November 19, 2009
Britney Spears has conquered the pop charts, and now her attention has turned to dominating the App Store with the launch of an official iPhone and iPod touch application.
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Coors Light, Daddy Yankee tap mobile to reach Hispanics
November 19, 2009
MillerCoors’ Coors Light and reggaeton artist Daddy Yankee are teaming up to promote the release of his new single "Grito Mundial," and mobile is part of the marketing mix.
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Coca-Cola’s vitaminwater uses mobile to court consumers
November 17, 2009
Coca-Cola Co.’s vitaminwater and rap artist 50 Cent are partnering for the launch of 50’s Sound Lab, a branded application for Apple’s iPhone and iPod touch intended to engage music fans.
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Rapper Gucci Mane taps mobile to promote CD
November 16, 2009
Rapper Gucci Mane is using mobile to promote his new album, “The State vs. Radric Davis.”
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Sony Music Entertainment launches Michael Jackson mobile site
November 12, 2009
Sony Music Entertainment plans to optimize the Web destinations of its artists for mobile and the first mobile site to roll out is for the late King of Pop himself, Michael Jackson.
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Sony Music runs mobile sweepstakes with R&B singer Mario
September 15, 2009
Sony Music is running a mobile sweepstakes offering music fans a chance to win a weekend in Las Vegas with Grammy-nominated artist Mario.
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Mobile good platform to make music interactive: Moderati
August 13, 2009
Bellrock Media's U.S. subsidiary, Moderati, has released the next edition of "Romplr," its interactive mobile music platform.
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Jack Daniel's whiskey brand adds mobile to marketing mix
July 28, 2009
Legendary whiskey brand Jack Daniel's is targeting music fans via a mobile initiative as part of its "Backstage Parties" marketing campaign.
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Rascal Flats, Keith Urban, truth tap mobile for live music scene
July 13, 2009
Mozes recently powered the world tours for country music superstars Keith Urban, Rascal Flats and a free interactive concert in conjunction with truth, a youth smoking prevention campaign.
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Shazam upgrades iPhone app
June 26, 2009
Shazam Entertainment has launched an enhanced version of its music discovery application to take advantage of the iPhone OS 3.0.
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Mobile beats app fights knife crime in Britain
June 18, 2009
Advertising Agency RKCR/Y&R and Mobile Interactive Group have launched a new viral application for mobile phones in the hopes of deterring knife violence in Britain.
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Malaco offers pay per-download ringtones to increase site traffic
June 9, 2009
Malaco Music Group, long-time provider of Southern music, has launched pay per-download ringtones with the help of m-Wise Inc.
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MSpot brings mobile radio to AT&T subscribers
May 19, 2009
MSpot announced a deal with CBS Radio and Last.fm that will add over 100 live local radio stations across the U.S. and the Last.fm personalized radio service to mSpot's mobile radio line-up.
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Elvis Presley can't help falling in love with mobile
May 14, 2009
Elvis Presley Enterprises Inc. has launched Elvis Mobile to provide the King of Rock ‘n' Roll's fans with fresh engaging content.
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Nine Inch Nails’ Trent Reznor lashes out at Apple
May 6, 2009
In response to Apple rejecting an update to his band's iPhone application, Nine Inch Nails' Trent Reznor took Apple to task in posts to the NIN message board and Twitter.












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