Research
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Revenue leakage a problem in off-deck areas: Study
May 15, 2008
A new study claims that mobile digital commerce services will grow to $1.9 billion by 2012, up from $1.1 billion in 2007.
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U.S. catching up with Britain in mobile social networking: Report
May 9, 2008
New data shows that the United States is almost closing the gap with Britain in its use of mobile social networking.
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One-third of world’s leading banks to offer mobile services: Study
May 6, 2008
A new survey claims that almost one-third of the world’s leading financial firms plan to launch mobile banking services in the next 12 to 24 months.
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Digital advertising will drive large portion of future revenues: Study
May 6, 2008
Media and entertainment companies are in strong consensus as to what will propel future growth of the digital market, where the opportunities lie and what will drive revenues.
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Mobile Web lifts audience reach of key Internet sites: Report
May 2, 2008
A new study claims that the mobile Web extends the audience reach of major Internet sites by an average of 13 percent over home PC traffic.
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On-deck mobile social networking revenue to reach $412M in 2012: Study
April 29, 2008
A new study claims that revenue from on-deck mobile social networking services nationwide will reach $412 million in 2012.
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Global mobile phone shipments up 14.3 percent: Report
April 28, 2008
New research shows that the number of mobile phones shipped in the first quarter of 2008 jumped 14.8 percent from the previous year.
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Mobile media and entertainment revenue to reach $6.6B in 2012: Report
April 23, 2008
A new report claims that U.S. mobile media and entertainment services will generate $6.6 billion in revenue in 2012, up from $3.1 billion in 2007.
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BlackBerry posts fastest rise in brand value: Millward Brown
April 22, 2008
The BlackBerry was the top riser by brand value in Millward Brown’s third annual BrandZ Top 100 Most Powerful Brands ranking released yesterday.
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Mobile search advertising to grow to $5B by 2013: Study
April 17, 2008
Mobile search advertising is expected to grow from $813 million in 2008 to $5 billion by 2013, according to a new study.
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Text messaging boosts parent-teen ties: Samsung survey
April 17, 2008
A new survey from Samsung Telecommunications America claims that text messaging has improved the relationship between parents and teens.
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U.S. mobile marketing easier done than said: Forrester
April 16, 2008
A new report from Forrester Research claims that 83 percent of marketers believe that mobile marketing will grow in effectiveness over the next three years.
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Young men more open to mobile media, SMS ads: Study
April 16, 2008
A new study claims that one-third of men age 18-34 accessed mobile media in February.
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Mobile Web browser to reach 1.5B units by 2013: Study
April 14, 2008
A new study claims that mobile Web browsers, including the open-Internet variety, will grow exponentially to 1.5 billion units by 2013.
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Researcher warns on flat-rate plans’ effect on carriers
April 9, 2008
A leading market researcher is sounding a warning on the risks that flat-rate plans pose to wireless carrier networks and their backhaul capacity.
