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Television

• CNN Mobile TV debuts on AT&T, Flo TV

  March 15, 2010

  Turner Broadcasting has expanded its partnership with mobile broadcast television company Flo TV Inc., a subsidiary of Qualcomm Inc., to bring consumers CNN Mobile programming.

• KIT digital partners with GoTV for mobile video

  March 8, 2010

  KIT digital has partnered with GoTV to meet consumers' increasing demand for mobile video.

• Associated Press expands entertainment focus with Oscar mobile coverage

  March 8, 2010

  The Associated Press teamed up with Livestream to provide consumers with live Oscars Red Carpet coverage straight from their mobile device.

• Chrysler�s in-vehicle mobile TV presents opportunities for marketers

  March 4, 2010

  Chrysler�s in-vehicle mobile TV offering in eight of its 2010 automobiles presents brands with a marketing channel to reach drivers on the go.

• Univision releases BlackBerry app to expand its mobile presence

  March 4, 2010

  Univision has released a new BlackBerry application as part of a strategy to expand its offerings across all mobile platforms.

• Univision adds consumer touch points to fulfill 360-degree media strategy

  February 26, 2010

  Univision Interactive Media Inc. plans to extend its reach with the �Novelas y Series� mobile video series, which will be accessible via a WAP site and an application.

• NBC Universal�s Telemundo unveils first local Spanish TV apps

  February 25, 2010

  NBC Universal�s Telemundo Television Station Group, a producer of Hispanic content in the U.S., has launched a group of iPhone applications for local Spanish-language TV stations.

• Verizon FiOS Reveals Mobile Remote for Consumers

  February 23, 2010

  Verizon FiOS TV customers do not have to reach for the remote anymore to control their television sets. All they need is their mobile phone.

• Qualcomm�s Flo TV runs three Super Bowl ads

  February 8, 2010

  Qualcomm Inc.-owned mobile television service provider Flo TV Inc. launched its new ad campaign with three spots on CBS during the Super Bowl.

• Bravo taps foursquare for branded social network experience

  February 3, 2010

  Bravo Media has partnered with mobile social network foursquare to extend its relationship with audiences in the areas of food, fashion, beauty, design and pop culture.

• Ellen DeGeneres launches app for brand extension

  January 28, 2010

  Warner Bros. has launched an iPhone application for �The Ellen DeGeneres Show� in an effort to keep on-the-go fans connected with the daytime television host and comedian.

• Starz aggressively promotes �Spartacus� with mobile content

  January 22, 2010

  Starz Entertainment is using mobile to promote its new television series �Spartacus: Blood and Sand,� giving wireless users the power to stand up and say �I am Spartacus!�

• TCM turns to mobile for brand definition, extension

  January 21, 2010

  Turner Classic Movies has launched a suite of mobile applications to solidify itself as a lifestyle brand.

• Flo TV partners with mophie to bring live streaming content to iPhone

  January 12, 2010

  Qualcomm Inc.�s Flo TV and mophie are partnering to bring live streaming content to Apple�s iPhone and iPod touch in an effort to validate the mobile television market.

• ABC, Disney Channel join ESPN on Flo TV

  December 10, 2009

  Qualcomm�s mobile TV service provider Flo TV has expanded its content distribution agreement with Disney to add content from the ABC Television Network and the Disney Channel to its lineup.

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