Today's headlines

By Mickey Alam Khan

Hard Rock Cafe San Francisco has been running a Bluetooth mobile campaign to draw visitors to its restaurant in an exercise watched closely by the chain's corporate headquarters.

By Mickey Alam Khan

The Department of Homeland Security's Federal Emergency Management Agency will don the role of aggregator and gateway for a nationwide mobile phone alert system.

By Mickey Alam Khan

Sega Mobile has sold more than 8 million downloads of its Sonic the Hedgehog game since its mobile launch two years ago in North America and Europe.

By Gabrielle Kalika

Mobile media company go2 Media said that wireless carrier T-Mobile USA Inc. has added links to go2 Media sites onto its t-zones menu.

By Mickey Alam Khan

Wireless carrier Orascom Telecom Holding has invested $10 million in MyScreen Mobile Inc., a startup which will compensate subscribers for accepting advertisements on their mobile phones.

By Mickey Alam Khan

That's a question that often comes up when discussing hurdles that service providers face when trying to pitch advertising agencies on mobile programs their clients should run.