Today's headlines

While Apple is dealing with some production issues as it tries to keep up with demand for its products, yesterday's results suggest that the company could still generate over $200 billion in 2013.

Registration is open for the second annual Mobile FirstLook: Strategy 2013 conference Thursday, Jan. 17 featuring speakers from Coca-Cola, Sephora, Nissan, Museum of Modern Art, Citi, MillerCoors, NHL and JetBlue. Must-attend event for brands, retailers, agencies and publishers.

In a pair of events yesterday to introduce new software and devices, Microsoft made it clear that it wants to lay the groundwork for the future of mobility. However, in the short term, the impact may be felt more in the enterprise sector than with consumers.

A Mall of America executive who spoke yesterday during a Mobile Marketer webinar said that although the company has tested QR codes, they have not been successful yet since the technology forces consumers to download an application first.

The Weather Channel is running a targeted, location-based campaign that targets potential attendees in ZIP codes surrounding the OMC Emerge event.

Mobile Commerce Daily today - 56pc of holiday shoppers will engage in showrooming: Accenture; Denny's leverages QR codes on menus to target The Hobbit fans.

AUSTIN, TX - With manufacturers continuing to roll out new devices with unique screen sizes and a proliferation of technologies to use, it can be tough for marketers to know where to place their bets, according to exhibitors at the Mobile Shopping Fall Summit.

Luxury Daily today - Brian Atwood marries in-store, mobile engagement via QR codes; Michael Kors lauded for digital desire: report.

By John Basso

Several factors are driving this proliferation of devices including miniaturization, technology transfer from mobile phones and price reductions due to volume manufacturing.