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Today's headlines


Legal/privacy
Is Apple showing a kinder, gentler side toward Android?
By Chantal Tode

Apple and HTC reached a licensing agreement over the weekend that brings a two-year patent dispute to an end, and possibly more importantly, suggests Apple may be softening its legal stance against Android.

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Advertising
Mobile FirstLook 2013 New York Jan. 17: Coca-Cola, Sephora, Citi, Nissan, MillerCoors, MoMA, NHL, JetBlue

Registration is open for the second annual Mobile FirstLook: Strategy 2013 conference Thursday, Jan. 17 featuring speakers from Coca-Cola, Sephora, Nissan, Museum of Modern Art, Citi, MillerCoors, NHL and JetBlue. Must-attend event for brands, retailers, agencies and publishers.

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Advertising
Webinar on Dec. 6: Mobile Outlook 2013: Up, Down or Flat?

Please register for the free annual webinar at 2 p.m. to 3 p.m. ET on Thursday, Dec. 6: “Mobile Outlook 2013: Up, Down or Flat?” Panelists include execs from Caesars Entertainment, Burt’s Bees and Hipcricket.

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Advertising
Wendy’s heats up mobile efforts via banner ads, check-ins
By Lauren Johnson

Fast food chain Wendy’s is ramping up its mobile initiatives with a campaign that drives in-store traffic and check-ins to promote a line of coffee and tea drinks.

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Research
44pc of all restaurant and retail mobile ad campaigns include store locator: study
By Lauren Johnson

Pointing to the success of mobile marketing to drive in-store traffic, close to half of all mobile ad campaigns from the retail and restaurant vertical included a store locator during the first half of 2012, according to a new study from Millennial Media.

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Commerce
Staples ramps up holiday strategy with mobile-only offers - Mobile Commerce Daily
By Staff reports

Mobile Commerce Daily today - Staples ramps up holiday strategy with mobile-only offers; Domino’s continues SMS push to drive donations.

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Software and technology
Jergens bolsters print ad campaign with QR codes
By Lauren Johnson

Personal skincare brand Jergens is loading its print ad campaign with mobile bar codes to inspire readers with style tips this season.

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Advertising
Georg Jensen marries augmented reality, animation in mobile app - Luxury Daily
By Staff reports

Luxury Daily today - Georg Jensen marries augmented reality, animation in mobile app; Michael Kors targets early holiday shoppers via email gift guides.

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Columns
Apple’s Passbook impact on retailers and brands

By Tobias Dengel

When the history books and Harvard case studies on iOS6 are written, the innovation that likely will have had the most impact, especially on retailers and brands, will be Passbook.

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