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Messaging
Are push notifications abusing their welcome?
By Rimma Kats

Push notifications help marketers reach consumers with relevant and timely messages. Although the technology can be a powerful customer engagement tool, some feel it has the potential to be more cloying than beneficial.

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Media
Wall Street Journal debuts mobile site with intentional design approach
By Mickey Alam Khan

The Wall Street Journal, a crown jewel in Rupert Murdoch’s media empire, has launched a mobile Web site for the iPhone that continues its 360-degree embrace of digital media as the new business model for publishing.

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Commerce
Mcommerce Summit 2013 New York May 2: Walmart, Walgreens, Bank of America, Lancôme, Design Within Reach, Priceline, Forr

Registration is open for the Mcommerce Summit: State of Mobile Commerce 2013 conference Thursday, May 2 with speakers from Walmart, Walgreens, Bank of America, Lancôme, Design Within Reach, Priceline and Forrester Research. Must-attend New York event for retailers and marketers.

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Research
Few companies will exploit the gold mine of mobile information in 2013: Forrester
By Lauren Johnson

Although mobile presents marketers with tremendous data to get a better understanding of consumers, not many are tapping into the device's full potential, according to a new report from Forrester Research.

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Content
Forbes sees 30pc of online traffic coming from mobile
By Chantal Tode

Forbes is reaping the benefits of an increased focus on digital innovation, with its mobile audience growing 150 percent in the last year.

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Commerce
Retailer investment in mobile begins to level out: BDO - Mobile Commerce Daily
By Staff reports

Mobile Commerce Daily today - Retailer investment in mobile begins to level out: BDO; JetBlue elevates travel experiences with mobile boarding passes.

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Content
Rovio expands digital, mobile blueprint
By Rimma Kats

Rovio Entertainment is expanding its mobile-first powerhouse to create more native and integrated advertising experiences.

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Advertising
Estée Lauder links print, video experience via QR code - Luxury Daily
By Staff reports

Luxury Daily today - Estée Lauder links print, video experience via QR code; Prada sparks creativity in digital audience via Rossetto fragrance push.

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Content
Mobile Marketer will not publish Feb. 18 in honor of Presidents Day
By Staff reports

Mobile Marketer will not be publishing on Monday, Feb. 18 in honor of Presidents Day. Enjoy the holiday!

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Columns
Advertising law issues that marketers can expect this year

By Marc Roth

What advertising law challenges from 2012 will role over to this year that will affect marketers and retailers? A lawyer specializing in advertising and marketing law takes an indepth look.

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