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Today's headlines


Video
Pepsi, Lincoln run mobile video campaigns

 

By Giselle Abramovich

Pepsi and carmaker Lincoln are running in-video mobile advertising to reach iPhone users.

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Ad networks
Nokia Media Network launches Metro Targeting

 

By Giselle Abramovich

Nokia today announced a new offering that lets advertisers target their mobile campaigns to consumers in 10 major metro areas of the United States on the Nokia Media Network.

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  Advertise on Mobile Marketer. According to Airwide Solutions, 80% of major U.S. brands are planning to market via mobile phones by 2008. Jodie Solomon can help you reach your goal. Call her at (212) 334-6366 or email her at .  



Associations
Mobile Internet World: What's shaping this industry?

 

By Giselle Abramovich

Well folks, it's that time of the year again. Mobile Internet World 2008 is taking place Oct. 21-23 and it's the place to be if you want to learn a thing or two from the best of the best.

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Search
Google Android to help organize the world's info, make it more accessible

 

By Giselle Abramovich

Google Android phones will help the Internet giant get one step closer to completing its mission of organizing the world's information and making it universally accessible and useful.

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Associations
GSMA partners with industry giants on mobile broadband devices

 

By Dan Butcher

Sixteen IT and mobile companies have united behind a GSMA-led initiative to create a new category of always-connected Mobile Broadband devices as an alternative to WiFi.

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Manufacturers
Carestream Health rolls out mobile Web site

 

By Dan Butcher

With healthcare professionals increasingly relying on handheld devices to access the Web, medical technology company Carestream Health launched a mobile version of its Web site.

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Video
LookBird, Vuclip to power LookLister.com's mobile video service

 

By Dan Butcher

LookBird Inc. has partnered with Vuclip for LookLister.com's mobile video application.

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Advertising
Mobile Marketer's Classic Guide to Mobile Advertising

 

By Mickey Alam Khan

Targeting advertisers, media buyers, agency executives, publishers and service providers, Mobile Marketer's Classic Guide to Mobile Advertising offers key tips on executing mobile ad campaigns.

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