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Today's headlines


Commerce
Pizza Hut aims for slice of mobile market

 

By Mickey Alam Khan

Pizza Hut Inc. has become the first pizza chain to offer both text messaging and mobile Web ordering options on a nationwide basis.

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Carrier networks
Sprint cuts 4,000 jobs amid subscriber hemorrhage

 

By Reva McEachern

Sprint Nextel Corp. may have gained subscribers in the last quarter of 2007, but it is shedding older ones at a rate alarming enough to call for a companywide restructuring.

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Research
U.S. wireless subscribers to touch 297M: Study

 

By Mickey Alam Khan

Despite the current economic conditions, IE Market Research is maintaining its optimism in the growth of the number of U.S. wireless subscribers.

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Messaging
Harlem school engages parents via SMS

 

By Reva McEachern

When it comes to keeping parents involved with their children, a text message has more immediacy than an email. Ask New York's Harlem Success Academy.

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Database/CRM
Alltel launches SalesNow tool for BlackBerry

 

By Reva McEachern

Alltel Wireless is targeting executives on the go with the launch of new business management software for BlackBerry users.

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Music
Mobile music will thrive on ad support, sponsorship

 

By Lauren Mooney

If the mobile music market is to grow, it has to go beyond single song or ringtone sales toward a model more reliant on advertising and support - just like radio.

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Editorials
Don't take your eye off retail

 

By Mickey Alam Khan

Have companies made mobile's case to retailers? Not if you attended the National Retail Federation's annual show last week.

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