Today's headlines

By Giselle Abramovich

SAN FRANCISCO - The hustle and bustle at ad:tech was like midtown Manhattan at the end of business day. There were thousands walking the show floor and sitting through sessions on interactive marketing.

By Mickey Alam Khan

CTIA-The Wireless Association is backing a Congressional bill to impose a five-year moratorium on new discriminatory state and local wireless taxes.

By Giselle Abramovich

SAN FRANCISCO - The Mobile Marketing Pavilion at ad:tech San Francisco attracted considerable traffic, including to a panel on integrating mobile into campaigns.

By Mickey Alam Khan

A new report from Forrester Research claims that 83 percent of marketers believe that mobile marketing will grow in effectiveness over the next three years.

By Giselle Abramovich

SAN FRANCISCO - With the evolution of the digital channel, opportunities are beginning to emerge and mobile has a new definition - it's not just about cell phones.

By Mickey Alam Khan

A new study claims that one-third of men age 18-34 accessed mobile media in February.

By Mickey Alam Khan

The Mobile Marketing Association is inviting worldwide nominations for its Annual Global Awards program.