April 29, 2008

Today's headlines

LG Mobile Phones runs sweepstakes campaign for U.S. push
SunTrust uses GT Software for mobile banking
Mobile ad campaign for “The Golden Compass” movie works
Verizon, AT&T shrug off economic turmoil with impressive Q1 results
The Money Channel goes mobile
On-deck mobile social networking revenue to reach $412M in 2012: Study

Manufacturers
LG Mobile Phones runs sweepstakes campaign for U.S. push

By Mickey Alam Khan

LG Mobile Phones has launched the mobile element of a national sweepstakes campaign to push its merchandise in an increasingly competitive device market.

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Banking and payments
SunTrust uses GT Software for mobile banking

By Mickey Alam Khan

SunTrust Bank has turned to GT Software for developing the backend of its new mobile banking offering.

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Advertising
Mobile ad campaign for “The Golden Compass” movie works

By Giselle Abramovich

New Line Cinema tapped Greystripe for a mobile campaign promoting the film, “The Golden Compass”. Now the results are in.

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Carrier networks
Verizon, AT&T shrug off economic turmoil with impressive Q1 results

By Giselle Abramovich

Verizon recorded rapid growth in its wireless business, driving the company's revenue up 13 percent in the first quarter of this year.

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Content
The Money Channel goes mobile

By Giselle Abramovich

The Money Channel and AskMeNow have partnered to deliver financial information such as stock quotes to users on their mobile phones.

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Research
On-deck mobile social networking revenue to reach $412M in 2012: Study

By Mickey Alam Khan

A new study claims that revenue from on-deck mobile social networking services nationwide will reach $412 million in 2012.

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