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Today's headlines


Commerce
Case Western bookstore uses mobile rebates for graduation sales

 

By Mickey Alam Khan

Cleveland's Case Western University's bookstore is running a Barcode Bucks! mobile rebates effort to generate sales of diploma frames and sweatshirts just in time for graduation.

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Gaming
Sega launches free ad-supported mobile games

 

By Giselle Abramovich

Sega of America Inc. finally joins other leading game publishers with the debut of free mobile games supported by advertising.

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Ad networks
Berggi launches new ad platform for mobile applications

 

By Mickey Alam Khan

Mobile applications provider Berggi has formally unveiled a new advertising platform for mobile applications.

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Messaging
Action Engine introduces integrated IM service

 

By Gabrielle Kalika

Action Engine Corp. launched an integrated instant messenger service for on-device portals to improve the mobile IM experience.

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Advertising
Skyhook wins new clients for geo-targeting service

 

By Giselle Abramovich

Skyhook Wireless announced new partners that will use its Loki service to deliver hyper-local content and services.

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