ARCHIVES: This is legacy content from before Marketing Dive acquired Mobile Marketer in early 2017. Some information, such as publication dates, may not have migrated over. Check out the new Marketing Dive site for the latest marketing news.

Announcing the official launch of Mobile Commerce Daily

Two years ago, Mobile Marketer was launched to offer news, analysis and opinion on mobile advertising, marketing, media and commerce.

Now, thanks to your valued support, it is the news leader in its category.

Mobile Commerce Daily has officially launched at MobileCommerceDaily.com or McommerceDaily.com.

Styled on its sibling publication, Mobile Commerce Daily offers news, analysis and opinion on mobile commerce ? the next frontier of retail.

Mobile Commerce Daily focuses on how retailers and sellers of content, products and services use the mobile medium to acquire and retain customers by encouraging transactions on mobile phones as well as by driving traffic to retail stores, catalogs, the wired Web or other channels.

Mobile Marketer covers the mobile marketing activity. Mobile Commerce Daily extends that by also covering the transactional activity.

Since its beta debut a few months ago, Mobile Commerce Daily has covered scores of Fortune 1000 retail brands using the mobile medium as part of their multichannel mix. These retailers are no doubt aware that the on-the-go consumer will increasingly engage in on-the-go shopping and buying.

Mobile Marketer editors and reporters Giselle Tsirulnik, Dan Butcher, Chris Harnick and this writer comprise the Mobile Commerce Daily team. Please reach out to us with news tips, case studies, research and column ideas. We look forward to hearing from you.

Please click here to read today?s edition of Mobile Commerce Daily. If you like what you see, we invite you to subscribe to the publication and spread the word, too. You can also subscribe by visiting http://www.mobilecommercedaily.com/newsletter.

We look forward to welcoming you as a Mobile Commerce Daily subscriber and soon, as a newsmaker in our new publication.

Please click here to access the subscription page of Mobile Commerce Daily.