News briefs - mDialog funding, Veronis Suhler Stevenson study, Mobixell cloud-based optimization
By Staff reports
September 29, 2011
mDialog secures $5M in funding
mDialog has closed a $5 million Series A round of funding led by the BlackBerry Partners Fund.
The investment will be used to expand mDialogs offerings across all mobile and connected devices such as the iPad and iPhone, as well as Android, Roku and other OTT platforms.
US communications industry spending to reach $1.120 trillion in 2011
Private investment firm Veronis Suhler Stevenson found that the United States communications industry spending will grow 4.1 percent in 2011 to $1.120 trillion and is expected to increase at a 5.5 percent CAGR in the 2010-2015 period.
VSS expects spending in the pure-play consumer Internet and mobile services segment to grow 16.5 percent in 2011 to $53.54 billion, and continue the strong showing in the forecast period, with a 16.2 percent CAGR.
This increase will come from the influence of media technology on ad spending, greater adoption of wireless devices, and demand for apps and mobile gaming content.
Targeted media will be the fastest-growing industry sector in 2011 and the forecast period. The sector will grow 3.9 percent to $119.62 billion this year, with a 4.3 percent CAGR in 2010-2015.
Are smartphones endangering security?
According to Gartner, sales of mobile devices in the second quarter of 2011 grew 16.5 percent year-on-year.
Smartphone sales grew 74 percent year-on-year and accounted for 25 percent of overall sales in the second quarter of 2011, up from 17 percent in the second quarter of 2010.
Not only are the numbers of smartphones growing, their versatility is increasing. Where staff used to carry laptops when they went out of the office, to retrieve email and use other applications on the move, they can now carry just a smartphone.
This potentially allows them to send and receive emails, use a variety of applications, link to the company network to access data and use network-based applications, access social networking sites, and carry out online e-commerce and banking transactions.
A smartphone raises key security issues, which many organizations have not fully realized yet or, if they have, they may not have taken appropriate measures to ensure network safety.
Mobixell launches cloud-based optimization and congestion management
The rapid growth of mobile data traffic, driven by video, has forced wireless carriers to continuously invest in infrastructure just to keep up with demand.
Part of that investment is for data optimization solutions that help to reduce data volume.
But as the growth rate accelerates, so does infrastructure investment. This linked cycle could reach unsustainable levels for many mobile operators within the next few years.
Responding to carriers who are seeking a way to decouple optimization hardware investment from soaring data volume growth, Mobixell Networks has introduced a new way of approaching mobile data optimization called Mobixell EVOTM (Evolved Optimization).
This new approach focuses only on congestion rather than just arbitrarily reducing data volume.
However, the Mobixell EVO approach goes further by predicting congestion just before it occurs and specifies virtualized, cloud-based caching and optimization.
The new Mobixell EVO approach to optimization will significantly reduce resource investment and, for the first time, will enable operators to unlink infrastructure investment from overall data growth.
- Trackback url: http://www.mobilemarketer.com/cms/trackback/11096-3