Amobee, Velti and MagneGas – News briefs
By Staff reports
February 24, 2012
News and notes of the day
Amobee rolls out ad unit for Windows Phone
Amobee has developed an advertising unit for the Windows Phone operating system. The ad unit, which is called User Generated Ad (UGA), will be available to brands and advertisers worldwide in the second quarter of 2012.
Additionally, the ad unit will let consumers to determine the ads they wish to receive on their Windows Phone based on their preferences and behaviors.
Velti mobile campaign attracts 1.3M consumers
Velti’s mobile marketing campaign, which was conducted in 2011, engaged more than 1.3 million T-Mobile USA subscribers to opt-in and compete in a nationwide trivia contest.
Users answered 57 million trivia questions over the course of 98 days during the T-Mobile 4G PayDay campaign and received prizes valued at more than $1.1 million in total.
MagneGas introduces investor relations app
MagneGas Corp. has debuted an investor relations app for iPHone devices that lets users navigate the company’s investor relations material, as well as receive a stock quote and other important information.
The app also includes the company’s latest press releases, videos and presentations.
The app is available for free download in Apple’s App Store.
- Trackback url: http://www.mobilemarketer.com/cms/trackback/12192-3