Consumer electronics
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ScanR service enables sharing of paper documents via mobile
August 20, 2008
As mobile phones' capabilities advance, companies are realizing that the handset can do a lot more than just make phone calls. ScanR is betting on that.
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Weather Channel, BlackBerry drive traffic to mobile Web
August 15, 2008
The Weather Channel Interactive ran a “Win a BlackBerry a Day” promotion, showcasing the ability of integrated mobile marketing campaigns to reach a broad cross-section of consumers.
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Cartoon Network content to debut via mobile TV service
August 14, 2008
Turner Broadcasting System Inc. will make television content from the Cartoon Network and Adult Swim available to mobile users.
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Handmark launches first Arcade-style game for iPhone
August 13, 2008
Mobile Media producer Handmark has launched GTS World Racing for iPhone and iPod touch.
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Next big wave of mobile apps will be LBS: Gartner analyst
August 8, 2008
LAS VEGAS – The launch of iPhone 3G started a chain reaction of new mobile applications, but the next big wave of widgets will take user location into context.
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Sprint Nextel progresses in terms of customer retention
August 7, 2008
Sprint Nextel Corp. is seeing signs of progress in its efforts to improve the customer mobile experience, with post-paid churn improving this quarter.
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Motorola exceeds expectations with $8.1B in Q2 sales
August 1, 2008
Motorola announced its second-quarter sales of $8.1 billion, exceeding expectations.
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Mobile handset market holds firm in economic downturn
August 1, 2008
A new report claims that tier one handset vendors reported between 15 percent and 22 percent year-over-year increase in shipments in the second quarter.
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IPhone usage drives traffic for mywaves.com
July 30, 2008
Mobile video Web site Mywaves' unique visitors surged in the second quarter of this year due to the ever-increasing use of Apple's iPhone to access the mobile Web.
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CellSpin launches mobile blogging widget
July 29, 2008
CellSpin has launched an iPhone application for its mobile blogging software platform to offer a richer experience to users.
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Samsung debuts campaign for Instinct phone
July 16, 2008
Samsung launched a branded entertainment campaign to promote the launch of the new Samsung Instinct, as well as raise awareness of Samsung Mobile.
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Pangea Media introduces mobile polls and quizzes
July 16, 2008
Pangea Media is implementing the fun and educational benefits of quizzes and surveys and converting it to mobile, giving marketers a new way of engaging with and advertising to customers.
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Handmark, Namco partner on Pac-Man Fever for BlackBerry
July 15, 2008
Namco Networks and mobile media provider Handmark have launched “Pac-Man Fever” for BlackBerry.
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How will Apple's iPhone 3G affect mobile marketing?
July 11, 2008
Today’s launch of the iPhone 3G will have a huge impact on the mobile marketing industry as a whole, especially in terms of targeting Apple-savvy consumers.
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AT&T to offer no-contract-required plan for iPhone 3G
July 2, 2008
AT&T Inc. has drawn up a new list of plans and tips a week ahead of the market launch of iPhone 3G from Apple Inc.
