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	<title>Mobile Marketer Food and beverage Sectors Feed</title>
	<link>http://www.mobilemarketer.com</link>
	<description></description>
	<language>en</language>


	<item>
		<title>Fleming??s steakhouse chain links mobile to retail</title>
		<link>http://www.mobilemarketer.com/cms/sectors/food-beverage/2054.html</link>
		<pubDate>November 6, 2008</pubDate>
		<description>Fleming??s Prime Steakhouse &amp; Prime Bar hopes that its new mobile presence will drive consumers into its restaurants.</description>
	</item>

	<item>
		<title>Caribou Coffee runs mobile coupon campaign</title>
		<link>http://www.mobilemarketer.com/cms/sectors/food-beverage/2009.html</link>
		<pubDate>October 30, 2008</pubDate>
		<description>Caribou Coffee Company Inc. is running a mobile coupon campaign to drive traffic to its retail shops.</description>
	</item>

	<item>
		<title>McDonald&apos;s uses mobile to push McRib sandwich</title>
		<link>http://www.mobilemarketer.com/cms/sectors/food-beverage/1989.html</link>
		<pubDate>October 28, 2008</pubDate>
		<description>McDonald&apos;s Corp. today launches a new integrated Web-to-mobile campaign to promote its McRib sandwich.

</description>
	</item>

	<item>
		<title>McDonald??s breaks mobile campaign for dollar menu</title>
		<link>http://www.mobilemarketer.com/cms/sectors/food-beverage/1873.html</link>
		<pubDate>October 9, 2008</pubDate>
		<description>Fast food chain McDonald??s is running a mobile campaign, targeting hungry consumers on the idle screens of their mobile phones.</description>
	</item>

	<item>
		<title>Wine Spectator launches mobile site</title>
		<link>http://www.mobilemarketer.com/cms/sectors/food-beverage/1858.html</link>
		<pubDate>October 8, 2008</pubDate>
		<description>M. Shanken Communications Inc.??s WineSpectator.com has rolled out a mobile version of its Web site called Wine Spectator Mobile.</description>
	</item>

	<item>
		<title>Guinness beer turns to mobile for branding campaign</title>
		<link>http://www.mobilemarketer.com/cms/sectors/food-beverage/1772.html</link>
		<pubDate>September 24, 2008</pubDate>
		<description>Guinness, an Irish brewer, ran a mobile campaign via the Vodafone Live platform to raise brand awareness.</description>
	</item>

	<item>
		<title>Coca-Cola to launch Diet Coke mobile portal</title>
		<link>http://www.mobilemarketer.com/cms/sectors/food-beverage/1750.html</link>
		<pubDate>September 19, 2008</pubDate>
		<description>Soft drinks giant Coca-Cola Great Britain on Monday will debut a new mobile portal designed to appeal to a new generation of Diet Coke drinkers.
</description>
	</item>

	<item>
		<title>Papa John??s tests mobile 2D barcodes </title>
		<link>http://www.mobilemarketer.com/cms/sectors/food-beverage/1725.html</link>
		<pubDate>September 16, 2008</pubDate>
		<description>Papa John??s International Inc. is testing consumer responsiveness to 2D barcodes via a free pizza promotion.</description>
	</item>


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