Sephora exec: Apple Pay adoption tied to staff education
NEW YORK ? A Sephora executive at the Mcommerce Summit: State of Mobile Commerce 2015 said Apple Pay is receiving a warm welcome from its customers who are early adopters, but mainstream shoppers will need both help from educated staff and an experimentation period to grow comfortable with the technology.
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Taco Bell unrolls Periscope for Cinco de Mayo giveaway
Taco Bell recently made a special announcement via live-streaming application Periscope, alerting consumers of a Biscuit Taco giveaway on Cinco de Mayo while testing how the latest buzzed-about mobile platform?s ability to drive awareness and store traffic.
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Whole Foods, Instacart open aisles for Mother?s Day mobile promotion
Whole Foods Market is joining forces with delivery service Instacart to enable mobile shoppers to order Mother?s Day bouquets, in a reflection of how consumers are increasingly turning to delivery options on mobile.
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Pictures from Mobile Commerce Daily?s Mcommerce Summit: State of Mobile Commerce 2015
Mobile Commerce Daily presented its Mcommerce Summit: State of Mobile Commerce 2015 conference on Wednesday, April 29 in New York. Here are some pictures from the event.
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