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Target bridges mcommerce with print, TV via Shazam app
Target is giving consumers a new way to explore and purchase its products through a partnership with Shazam, with users of the application able to scan any print or television ad to access shoppable content.
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Outback Steakhouse grills up Instagram-only content to showcase steak authority
Outback Steakhouse is bolstering sales of its signature steak dishes by delivering Instagram-only media content to mobile users that is designed to highlight the flavors, sights and sounds that make the restaurant an authority on steak, proving that national chains must have a stronghold on social media when promoting new entrees.
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E*Trade: 31pc of investors seek portfolio-monitoring capabilities on wearables
E*Trade Financial Corporation?s quarterly tracking study revealed that 31 percent of participants would like to use a wearable device for monitoring portfolios, displaying that although banking and financial industries have made considerable strides in mobile, wearables present an untapped market.
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Fox launches new app to profit from flash deals
Twentieth Century Fox Home Entertainment launched a new Movie of the Day application to capitalize on the convenience of mobile and the added pressure to purchase in a timely manner through time-sensitive deals.
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Blue Star Jets promises Uber-like experience with private jet booking app
On-demand private jet charter company Blue Star Jets has launched a mobile application to offer on-the-spot bookings with access to and from any airport in the world.
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