Pay-per-view jumps to mobile, despite slow payment adoption fears - Mobile Commerce Daily
Pay-per-view
jumps to mobile, despite slow payment adoption fears
Now that consumers are more interested in avoiding cable packaging deals, the
opportunity for pay-per-view on mobile is greater than ever before, but
networks may remain dubious due to slow mobile payment adoption.
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Cole
Haan laces up Apple Pay, tying in shoppable Instagram content
Cole Haan is one of the premier lifestyle brands tapping a new in-application
feature that enables users to browse Instagram content and purchase items
directly within the app via Apple Pay, underscoring the need for shoppable
social newsfeeds.
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Allstate
drives up brand merchandise sales with updated in-app rewards
Allstate Insurance is providing consumers with more incentive to drive safely
by updating its application to feature Allstate Rewards, a platform that
enables users to accumulate points to redeem for deals such as gift cards,
local offers and brand merchandise.
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