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Amazon hits roadblock with mobile-enabled real-world flash deals - Mobile Commerce Daily

Digital retailer Amazon is disappointing Seattle consumers after generating significant buzz around its newest mobile innovation and then postponing the launch, signifying the difficulties that can arise with introducing mobile to the real world.

As Apple Pay gears up to launch in Britain in July, Barclays Bank ? one of the region?s major financial institutions ? remains an important holdout while ramping up its own wearables-based contactless payments strategy.
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On The Border Mexican Grill & Cantina is promoting its recent foray into mobile payments and educating customers about how to take control of their dining experience via in-store signage that showcases the necessary steps and convenience of paying via smartphones.
Please click here to read the entire story on Mobile Marketer

Book publisher Harlequin is bringing its romance novels into the mobile space with a new rewards program, in which fans can access through various mobile channels to increase a personalized experience and drive novel sales.
Please click here to read the entire story on Mobile Marketer

Cale shifts the parking payment industry with Apple Pay 
Parking technology manufacturer Cale is easing customers? payment experience with the introduction of Apple Pay into its terminals, suggesting a possible shift in non-merchandise based payments.
Please click here to read the entire story on Mobile Marketer

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