Retail
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MobileStorm formally debuts mobile coupon platform
July 2, 2008
MobileStorm Inc., an email and mobile messaging firm, has launched a new mobile coupon management platform.
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7-Eleven sees click-through in mobile-game ads
June 23, 2008
7-Eleven Inc., one of the leading convenience store chains, has achieved a 7.5 percent click-through rate in a mobile game pre-roll ad campaign.
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PC Universe taps Ameribase
June 23, 2008
Online reseller PC Universe has selected Ameribase to help ramp up its email and SMS campaigns.
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Yahoo, Coupons Inc. partner for mobile coupons platform
June 13, 2008
Coupons Inc. partnered with Yahoo to let consumers discover and redeem coupons from their phones while on the go. Papa John’s Pizza will be the first advertiser to use the new mobile platform.
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Nielsen Mobile sees uptick in mobile commerce
June 13, 2008
A new study claims that 9.2 million U.S. mobile consumers said that they have used their mobile phone to pay for goods or services, proving that mobile commerce is slowly becoming a reality.
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1-800-Flowers to launch mobile application
June 9, 2008
1-800-Flowers.com, the nation's leading online florist, will launch a branded mobile storefront as part of a multichannel strategy to capture business from consumers on the go.
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Is Nokia monkeying with music’s future?
June 4, 2008
That’s the question Forrester Research posed in a new report on the implications of Nokia’s decision to offer unlimited music subscription services through the handset.
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LiveWire pushes ringtone service onto 3 UK
June 3, 2008
LiveWire Mobile, a provider of managed personalization services for wireless carriers, has launched its ringtone service on 3 UK.
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Sega Mobile sets record for Sonic the Hedgehog game sales
June 2, 2008
Sega Mobile has sold more than 8 million downloads of its Sonic the Hedgehog game since its mobile launch two years ago in North America and Europe.
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Barnes & Noble goes mobile
May 29, 2008
Barnes & Noble Inc., the nation's leading bookseller brand, has launched B&N Mobile, a mobile commerce site accessible via any mobile device with a Web browser.
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Vendor to serve mobile videos in Home Depot stores
May 27, 2008
A mobile video effort for Safety Quick Light LLC’s lighting product goes live by June 3 in 100 Home Depot store locations in Florida.
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Shared mail giant Money Mailer to offer mobile coupons
May 20, 2008
Money Mailer, one of the leaders in the direct mail coupon space, is now entering mobile as it launches the new Money Mailer Direct Marketing division.
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Godiva launches mobile application for chocolate sales
May 5, 2008
Godiva Chocolatier opened yet another sales channel with the inauguration of a mobile application that plays on the impulses of chocolate-lovers.
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New Mother’s Day mobile shopping site from go2 Media
May 2, 2008
Mobile media firm Go2Media debuted a new mobile site to let consumers shop or browse for gifts for moms just in time for Mother’s Day.
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Hearst partners with ShopText to let readers shop via mobile
April 30, 2008
Hearst Magazines Digital Media partnered with ShopText to deliver text messaging services to its magazine audience.











