Mobile Marketer has re-launched! Click here to learn more!

Mobile paves the way for multi-retailer loyalty adoption in US - Mobile Commerce Daily

Click here to subscribe to Mobile Commerce Daily for free 

Coalition loyalty programs are gaining speed in the United States with multi-retailer programs such as Plenti, Spring and ShopYourWay substantially growing now that mobile technology has broken down geographical barriers.
Commercial and residential retailer Lighting New York switched on mobile search results by shifting its focus from conversions to research.
We saw last week how print?s role for retailers is shrinking. What?s taking its place? Mobile, as this is where consumers? eyeballs are increasingly focused. Watch this video for the full analysis.
Please click here to read the entire story on Mobile Commerce Daily