Tag: 20th Century Fox

Total Results: 5

Fox taps mobile bar codes to promote Avatar Blu-ray, DVD launch: Published: June 7, 2010; Twentieth Century Fox Home Entertainment LLC is running a mobile campaign featuring 2D bar codes at Best Buy and Kmart stores to promote the release of Avatar on Blu-ray disc and DVD.
Mobile advertising case study - Fox's Glee: Published: May 18, 2010; See how Fox used mobile advertising to promote its hit show Glee.
Celtra gets $1.2 million series A financing: Published: May 29, 2009; Celtra Inc., provider of a Software-as-a-Service mobile marketing platform for agencies and brands, secured Series A financing from RSG Capital, a Slovenia-based venture capital fund.
Relevance is key to mobile advertising: ThinkMobile panelist: Published: March 19, 2009; NEW YORK - What are the elements of an effective mobile campaign? What should brands be doing to expand their reach into the mobile channel?
7-Eleven sees click-through in mobile-game ads: Published: June 23, 2008; 7-Eleven Inc., one of the leading convenience store chains, has achieved a 7.5 percent click-through rate in a mobile game pre-roll ad campaign.