Tag: 3

Total Results: 141

Marketing your mobile products by leveraging social media

Published: May 16, 2012

By
Tony O. Pham

Some of the ways that marketers with a mobile play can go beyond the norm with social media and more meaningfully connect with consumers.

Dunkin’ Donuts teams up with Sony Pictures to boast engagement for new film

Published: May 14, 2012

Dunkin’ Donuts has partnered with Sony Pictures to unveil a new mobile application that coincides with the release of the studio’s upcoming “Men in Black 3” film.

Facebook spearheads mobile Web standards project

Published: February 29, 2012

Facebook is spearheading a group of mobile industry stakeholders focused on developing mobile Web standards, reflecting the growing importance of mobile to the social network.

Dance Central 2 mobile app featured by Apple as ‘New and Noteworthy’

Published: December 23, 2011

Harmonix’s dance game Dance Central 2 on Kinect for Xbox 360 has rolled out a mobile application to showcase new songs, moves and features of the game while letting users create their own music videos.

56pc of parents give smartphones to kids for security: study

Published: November 7, 2011

Fifty-six percent of parents surveyed said they gave their children a smartphone for safety and security reasons, according to a study from location-based system Life360.

Apple’s mobile strategy still missing location data piece

Published: November 1, 2011

While Apple continues to invest in the mobile space, the company is missing the strong location data play that is necessary for monetizing mobile’s built-in location capabilities.

Immersive virtual, augmented reality will transform retail: Shop.org keynote

Published: September 14, 2011

BOSTON – Retail is being transformed by the exponential growth in mobile and technology, according to a keynote speaker at Shop.org's Annual Summit.

3M launches geotargeted Post-it app to connect users

Published: September 7, 2011

3M’s Post-it Brand has rolled out an iPhone and iPad application that gives users daily reminders and serves as a communication tool for their friends and families.

Staples, Digital Millennium Copyright Act, NPD: News briefs

Published: August 24, 2011

News briefs: 60pc use tablets while on vacation: Staples; Court ruling paves the way for music locker services; Android leads in Q2 smartphone sales: NPD.

Will Office 365 change Microsoft’s position in mobile?

Published: June 29, 2011

One of Microsoft’s goals with Office 365, its new cloud-based office productivity suite, is to strengthen the company's position in mobile, but it remains to be seen if the offer is compelling enough to attract new customers.