Tag: 3

Total Results: 138

Gumball Rally 3000 team to update mobile blog in real-time

Published: May 1, 2009

Team Flying Banana will use voice-to-content messaging provider SpinVox to post live tales from the road during the coast-to-coast Gumball Rally 3000 event May 1-8.

NBC, MTV tap SinglePoint for mobile messaging ads

Published: April 8, 2009

NBC Universal and MTV Networks are using mobile interactivity and advertising provider SinglePoint's SingleBrand Ad Marketplace to monetize their mobile messaging inventory.

NeuStar targets brands with new bar code interoperability

Published: April 2, 2009

LAS VEGAS -- NeuStar has launched new technology that allows mobile phones to process 2D bar codes regardless of the mobile service provider, scanning technology used or type of bar code symbology.

Yahoo wants to be centerpiece for consumers’ mobile lives: 360i exec

Published: April 2, 2009

Yahoo announced the availability of Yahoo Mobile on both the mobile Web and as an iPhone application, allowing consumers to discover, stay connected and informed through their mobile devices.

Nestle’s Nespresso launches Flash Lite mobile app

Published: March 27, 2009

Nestle's coffee brand Nespresso has launched Nespresso Mobile, a multimedia coffee experience that is one of the first Flash Lite 3.1 mobile applications available for download.

What does iPhone 3.0 mean for mobile advertising?

Published: March 27, 2009

By Jorey Ramer

While there are many new iPhone 3.0 features that consumers will find compelling, what effect will this development have on mobile advertising, both for the iPhone and the broader industry?

Mojiva serves 2 billionth mobile ad

Published: March 25, 2009

Last week, Mojiva served its 2 billionth mobile ad, after hitting the 1 billion ads-served mark about 6 weeks earlier.

Playboy-sponsored party at SXSW integrates mobile

Published: March 23, 2009

The C3 Presents' 10th Annual Late Night Bash at SXSW, sponsored by Playboy, used mobile to make the event memorable.

Integra5, Sybase 365 partner on SMS for carriers

Published: March 23, 2009

Integra5 and Sybase 365 have partnered to let carriers extend their reach with the delivery of social, SMS-centric applications to multiple devices.

Tylenol, Splenda, Honey Bunches of Oats test mobile advertising

Published: March 16, 2009

Mobile ad network AdMob unveiled the results of one-day mobile advertising test campaigns it ran for Tylenol, Splenda and Post Cereals' Honey Bunches of Oats.