Tag: 5th Finger
Total Results: 8
- Targeting youth on mobile: adidas, Nickelodeon, Sony
- Published: August 25, 2008
- The youth demographic is more inseparable from its mobile device than any other and is the bread-and-butter of many marketers, though marketing to that segment presents its own challenges.
- International Children's Games uses mobile for attendance
- Published: July 10, 2008
- The 42nd International Children’s Games, a multi-sport international event for kids running July 10-15 in San Francisco, is deploying a text message campaign for a mobile site designed to boost attendance.
- MSN Mobile runs new campaign for traffic
- Published: June 20, 2008
- Microsoft Corp. is running a multichannel campaign to drive traffic to its MSN Mobile WAP site.
- 5th Finger gets new funding from VC firm
- Published: June 11, 2008
- Mobile marketing services firm 5th Finger has won $7 million in funding to support its growth in the U.S. market.
- Mobile Marketing Association rolls out heavyweights for New York forum
- Published: May 23, 2008
- What's a month without a mobile event? But next month's Mobile Marketing Forum June 10-11 should bring to New York the mobile marketing industry's great and good.
- Avoiding the novelty trap and breaking into mainstream
- Published: April 22, 2008
- By Warren Billington
It’s hard to see what lasting impact David Beckham’s move to the U.S. will have on a country that’s not obsessed with his kind of football. In many ways, you could say the same about mobile marketing.
- A delegate’s opinion on the first day at CTIA
- Published: April 1, 2008
- LAS VEGAS – Steen Andersson, cofounder of 5th Finger, is an industry veteran who's attended CTIA Wireless conferences in the past. How did the first day of this year’s event shape up for him?
- 5th Finger shows full hand in U.S.
- Published: January 29, 2008
- A year after entering the United States, mobile service provider 5th Finger has formally launched in this market, targeting advertising agencies seeking mobile campaign help.
