Tag: ABC

Total Results: 30

Future of mobile TV based on consumer awareness

Published: September 11, 2008

SAN FRANCISCO -- There isn't a shortage in terms of the creation and distribution of compelling mobile television content. The challenge lies in user awareness.

Clear Channel, CBS Radio promote HD Radio via mobile

Published: July 2, 2008

Clear Channel Radio, CBS Radio and Citadel Broadcasting's ABC Radio have launched a mobile campaign to drive the sales of HD Digital Radio products.

ABC, Bank of America go mobile with Talkster

Published: June 25, 2008

ABC and Bank of America are advertising on Talkster's free international and long-distance Free World Dialing ad-supported calling service.

Mimieo testing effectiveness of Oscar trailers, ads

Published: February 20, 2008

Interactive marketing technology firm Mimieo is letting consumers vote on movie trailers for Oscar-nominated films using the iPhone, Facebook and the site at www.VoteOscarAds.com.

Mobile is part of notion that mass marketing is dead, says OMMA Mobile speaker

Published: February 8, 2008

NEW YORK -- Since the last OMMA Mobile show in June big players such as Fox, Nokia, YouTube, MySpace, AOL, MTV and NBC have joined the mobile bandwagon and more are on their way.

ABC News to show real-time election results on mobile

Published: February 1, 2008

News and information provider ABC News is offering real-time election results featured on its mobile Web site.

Gameloft lets players battle for the White House

Published: February 1, 2008

Gameloft has launched a new mobile game that adds a little levity to the political race.

A free, ad-supported mobile video model? Possible -- and preferable

Published: January 18, 2008

Better handsets may make the market for mobile video more appealing in 2008. But an online ad network expects Internet television on mobile to outshine video, though speed of delivery will be an issue.

RehabCare uses SMS application to recruit employees

Published: January 10, 2008

When RehabCare realized it was in need of mobile expertise, the firm turned to Blast Companies.

A specialist's take on entertainment and its future

Published: December 20, 2007

By Sarah Miller

Entertainment is a huge focus for interactive and mobile companies. But shifts in the delivery and creation of content will affect the media and entertainment industries.