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Tag: ADP


Total Results: 5

PepsiCo promotes Grammy-related content via Pandora partnership
Published: December 22, 2011
PepsiCo Inc. has teamed with Pandora for a multichannel campaign that centers around the 54th Annual Grammy Awards.
What makes a mobile display ad effective?
Published: March 31, 2011
By Pervez Sikora

Spending on mobile display advertising nationwide is expected to reach $1.2 billion by 2015, according to ABI Research. This is triple the $313 million that is currently spent.

3Cinteractive to provide credit card mobile transaction service
Published: October 2, 2009
Mobile marketing and technology firm 3Cinteractive has partnered with mobile commerce enabler Billing Revolution to provide credit card transaction processing on mobile phones.
The upside of SMS
Published: November 27, 2008
By Marcus Anderson

As an advocate of the most effective and efficient mode of mobile marketing, text messaging, I feel like I am crying out the truth to an audience that will neither listen nor open their eyes.

Canada's Broadplay powers mobile price check
Published: January 3, 2008
Canada's Broadplay has launched the country's first SMS mobile price check tool to let shoppers conduct instant price checks on their handset for the price of a dollar.